Category: Receipt OCR for Loyalty Rewards

Three Stellar Data-Driven Customer Loyalty Programs

Three Stellar Data-Driven Customer Loyalty Programs

The insight that data can provide businesses with is paramount – and indisputable. Analysing gathered data can help hone and streamline processes, expose variability and optimize their operations to achieve the best possible results, whilst identifying correlations and new opportunities. Think of it this way. Let’s say that you’ve created a new product, one that […]

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Tabscanner Powers Loyalty Rewards Applications With Detailed Line Item Data

Tabscanner Powers Loyalty Rewards Applications With Detailed Line Item Data

The Product Matching Bottleneck Tabscanner recently partnered with another Loyalty Reward provider to help provide detailed insights into shopping habits and CPG purchases. The company recently hit a bottleneck when outsourcing their receipt data extraction to an OCR company. The issue was with slow turnaround times and inaccurate data being returned as they were trying [...]

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Retail Customer Loyalty Programs: Four Innovative Programs that Have Achieved Stellar Results

Retail Customer Loyalty Programs: Four Innovative Programs that Have Achieved Stellar Results

Want to attract more customers to your retail business? Interested in cultivating long-term brand loyalty? Have you dipped your toe into different forms of brand marketing, only to be left underwhelmed by the achieved ROI? If this sounds familiar, customer loyalty programs could be the ideal solution. Simply put, any retailer intent on providing an […]

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Huggies Rewards Program: A Prime Example of Effective Customer Loyalty and Receipt Scanning OCR

Huggies Rewards Program: A Prime Example of Effective Customer Loyalty and Receipt Scanning OCR

The last few years have seen Huggies completely overhaul their customer rewards program. Their much-lauded customer rewards program encourages members to take advantage of mobile application and receipt scanning OCR through a dedicated app which allows customers to automatically collect points. There is no need for customers to manually enter tiresome codes located on participating […]

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How Multi-Channel Loyalty Schemes Can Bolster Your Brand Sales

How Multi-Channel Loyalty Schemes Can Bolster Your Brand Sales

The impact customer loyalty schemes have on brand sales cannot be overstated. It’s then, perhaps, somewhat unsurprising that businesses and brands across a breadth of different sectors choose to invest a notable portion of their marketing budget building and maintaining customer loyalty programs – after all, retaining those customers who consistently put their hands in […]

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Kelloggs Success with OCR Receipt Scanning and Consumer Points in their Mobile First Approach

Kelloggs Success with OCR Receipt Scanning and Consumer Points in their Mobile First Approach

In case you didn’t know, one of the worlds’ leading food-manufacturing companies, Kellogg, has become on the biggest proponents of OCR receipt technology by updating its rewards program. Employing a mobile-first approach, Kellogg claims to be the first consumer packaged goods company to integrate frequent shopper behaviour with receipt scanning for point collection. This is […]

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Five Ways to Use Receipt Validation in Your Promotions

Five Ways to Use Receipt Validation in Your Promotions

Promotional receipt validation has gained more traction in recent years. Viewed as a fundamental tool in the fight against online fraud, receipt validation is essential for digital record-keeping. Any receipt for an in-app or application purchase will be authorised by the retailer. You may have noticed an e-receipt sent by Apple if you’ve purchased additional […]

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Take Customer Loyalty Programs to the Next Level by Aggregating Receipt Data

Take Customer Loyalty Programs to the Next Level by Aggregating Receipt Data

With the changing of consumer trends and the emergence of new technology, traditional customer loyalty programs are not enough to pique and maintain customer interest. It’s still not uncommon for brands to build customer loyalty simply by offering points towards future savings, but have we reached a stage where this is no longer a viable marketing option?  Brands are increasingly […]

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